Le Nal (short for Le Journal) is a fictional stationery brand I developed as a university visual design project. The concept celebrates everyday creativity through bold patterns, vibrant colors, and playful layouts. Inspired by the joy of analog journaling, Le Nal combines expressive design with functional elegance, offering a fresh, modern take on traditional stationery.
This project allowed me to explore branding, packaging, and visual identity while merging my fine art sensibility with practical design.
All patterns for Le Nal were hand-drawn, bringing a personal and organic touch to the design. The visual language was inspired by bold, expressive design traditions, particularly the work of Marimekko and other pattern-focused studios known for their use of color and form.
